Akera
AKERA Bikes B.V.

Akera

Client
AKERA Bikes B.V.
services
Identity
/
Communication
/
Link

The wonder of taking an entrepreneurial idea and nurturing it into a full-fledged, robust and powerful brand identity is the story of Akera.

Developing the branding of an electric bicycle company whose products target late teens to young adults resulted in Akera - a brand identity built from the ground up by Iconomic Network.

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As a Dutch bicycle brand with deep roots in the medium's heritage, culture and innovation, the Akera name and business practices are an ode to the land of the rising sun - Japan - where supreme engineering, production & technology meet culture & cutting-edge creativity. Fashioned to resonate a singular purpose, the Akera experience provides teenagers with a unique, robust vocabulary, a vocabulary comprising of two wheels and one huge heart pumping infinitely more energy and possibility than provided to teenagers before.

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The Akera identity and story resonates a brand built on discipline, striving for excellence, and being relentless in its pursuit of creating instruments of mobility that encourage teenagers to explore the world on their own terms.

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“Youth is something I never wanna take for granted. I just want to smile and live life.”
Tyler, The Creator

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